Mobile app design

We formulate what the application is created for, what problems it solves, what results the customer wants to achieve. We find out what style corresponds to the business, what is relevant in this sphere. We study competitors, assess the pros and cons, find a direction to stand out favorably against competitors.

We design user scenarios in the form of a screen map, determine how users will interact with the elements of the mobile application and what paths they will take to perform the target actions.

We think through the visual style of the application, choose the color palette, fonts, and layout of interface elements. The goal of this stage is to create an original visual image of the interface and proceed to the stage of designing the entire application.

We create the design of the application, work out the states and behavior of screens in different situations. Prepare mockups of light and dark themes. Create GUI with application components according to mobile platform guideline.

Test the app design with the help of interactive prototype, identify logical errors in user scenarios and look for improvement options. We conduct joint reviews with developers, discuss whether the final design solutions are suitable for native development and, if necessary, simplify the style of interface components, offering the customer options with different labor costs.

Once the design is finalized and approved, we prepare the specification of screens and interface elements. We describe the behavior of the interface in complex scenarios. And after that we pass the layouts to developers.